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Tag: video

Top 5 Video Marketing Mistakes Brands Make (and how to avoid them)

July 31, 2019 0 Comments
Top 5 Video Marketing Mistakes Brands Make (and how to avoid them)

Video marketing is an awesome way to reach out and engage multiple users all at the same time. Videos have a startling effect on the human psyche that gives brands the immense power to engage visually and emotionally. When you see a video that is relatable or resonates a common pain point that you’ve faced […]

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The 6 Most Popular Types of How-to and Explainer Videos

July 31, 2019 0 Comments
The 6 Most Popular Types of How-to and Explainer Videos

Most types of how-to and explainer videos are created to teach the viewer how to do something specific or to explain a specific concept that can’t accurately be summed up in a short, general-purpose video or a “talking head” vlog. We all know there are millions of video ideas floating around. While business-related videos should serve to […]

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How Do I Get My Videos to Rank Higher on Google? The 9 Secrets of Video SEO

July 31, 2019 0 Comments
How Do I Get My Videos to Rank Higher on Google? The 9 Secrets of Video SEO

Are you trying to get your videos to rank higher on Google Search? You’re not alone. Everyone else is working hard to get their videos to rank higher on Google, YouTube and anywhere else they can upload, market and promote their videos, too. The good news is that if you do these nine things before uploading your video, you’re already […]

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Benefits of Video Marketing – 3 Unexpected Reasons to Market with Videos

July 31, 2019 0 Comments
Benefits of Video Marketing – 3 Unexpected Reasons to Market with Videos

If you are thinking about adding interactive videos to your marketing strategy, bravo! You have made the right decision. The use of videos as a marketing tool is becoming increasingly popular and for good reason. Beyond the obvious benefits of video marketing, like the search engine optimization (SEO) benefits of video, easy delivery of your marketing message, increased […]

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Freelance Video Production – Rise of the Video Freelancer In the Age of Video

July 31, 2019 0 Comments
Freelance Video Production – Rise of the Video Freelancer In the Age of Video

In the land of digital video, freelance video production will be king (or queen). So, you have finally decided to say “sayonara” to your day job and go the freelance route – or maybe you’re just going to go part-time until your freelance video production or editing business can replace your regular income. That’s great […]

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The 5 Absolute Worst Video Marketing Mistakes (and How to Avoid Them)

July 31, 2019 0 Comments
The 5 Absolute Worst Video Marketing Mistakes (and How to Avoid Them)

Video marketing has become a huge part of business-to-consumer (B2C) marketing. With every passing day, video marketers are getting more experienced and savvy, but many businesses who are just beginning to experiment with video are still making the worst video marketing mistakes, which are easy to avoid with a little pre-planning and thought (and knowing […]

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Making a Whiteboard Video for Business – 4 Ways to Ensure Its Success

July 31, 2019 0 Comments
Making a Whiteboard Video for Business – 4 Ways to Ensure Its Success

Making a whiteboard video for business marketing and training is a well-established trend in video marketing. Explainer videos are an easily sharable way to introduce your business, your brand or a specific concept to the world. Businesses the world over utilize explainer videos as they’re much more engaging than a long page of text. Be […]

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3 Ideas to Kick-start Small Business Video Marketing Creativity

July 31, 2019 0 Comments
3 Ideas to Kick-start Small Business Video Marketing Creativity

I have news for you: creative small business video marketing ideas don’t have to look, sound and smell like video advertising! The explosion of social media means that businesses now know a lot more about their customers. It also means that businesses both large and small are under pressure to make that great first impression with their […]

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The 7 Most Important Rules of Advertising with Video

July 31, 2019 0 Comments
The 7 Most Important Rules of Advertising with Video

Advertising with video is potentially the most powerful marketing method on the Internet today but many small business owners shy away from video marketing because they either don’t understand the benefits or they simply don’t know how to make videos. I can fully understand their hesitation; no one wants to invest time, effort and money […]

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The Technology Behind “Deepfakes”: How Video’s Most Controversial New Trend Works

April 13, 2018 0 Comments
The Technology Behind “Deepfakes”: How Video’s Most Controversial New Trend Works

“Deepfake” has become the most common new term for an artificial intelligence process that can digitally swap one face for another in just about any video. Naturally, the first area this technology found widespread use was in porn. The name stems from Reddit user “deepfakes,” who appears to have developed the basic AI algorithm that […]

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