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Archive for March, 2017

Marketing To Ideal Customers: What Every Small Business Should Know About Direct Mail

March 12, 2017 0 Comments
Marketing To Ideal Customers:  What Every Small Business Should Know About Direct Mail

Not all customers are ideal customers.  The truth is there are customers who are costing you time and money.  There are other customers that are profitable.  When making the decision on where to spend marketing dollars, to the extent possible, you want to focus on contacts that fit the ideal customer profile. Direct mail marketing??? […]

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